
Our Story
While meditating, our founder Sher had a revelation: why can't our skincare invite more serenity into our skin and also our mind? This inspiration gave rise to Serene. Our products are meticulously made with conscious ingredients, safe for sensitive skin types, enhanced with hints of magnesium known for its calming effects. Each product transforms your daily routine into a soothing ritual, promoting serenity and leaving you with a satisfying feeling inside and out. Every step of our process is crafted with care and intention. We are committed to providing nourishment that is effective, ethical, and environmentally friendly. We invite you to enjoy moments of serenity in your day and discover the power of skincare to elevate your whole being. With Serene, each application brings balance and calm. Allow your inner peace to shine through and grow into full-bloom serenity.

Our Promise
Serene is not just another brand. We're a mindful skin haven for those desiring a sense of calm and serenity in the midst of their daily routine. Made with delicate and calming ingredients to balance the "busy" of your day. We promise to craft mindful formulas that will elevate your skin and mood.

Our Founder
Sher was born with eczema, and has struggled with relentlessly dry, sensitive skin her entire life. After a run in with divine inspiration, she founded Serene. Mindful skincare using uncommon formulas to calm your skin and mood. Sher personally tests all products to ensure they are effective and non-reactive on even the most sensitive skin.

Our Purpose
Serene is here to pioneer a new story. One where we crave more mindfulness, and invite all the neglected areas of our lives into our journey of serenity. We're not just nourishing what is on the surface, we are also rekindling inner peace beneath the surface. We intentionally created the brand in alignment with sustainable packaging and resources. The future is Green and Serene.
Connect with us on social @SereneFormulas